When I sat down to find another community for my survey, facebook was the first social media tool I tried. I figured it would be a good place to start since I was used to it already. I typed “job groups” and “career organizations” into the search bar.
Perhaps these searches weren’t specific enough. Neither of them turned up anything substantial. I kept finding groups for networking support, as well as career planners and life coaches. Although these topics are jobs related, they would not offer me an audience specific enough for my survey. My survey is geared towards those who already have a job or career, not those who are planning and deciding on one.
I was more successful with Meetup.com. After setting up an account I choose “New Career,” “Career Network,” and “Jobs” as my interests. Like facebook, I found similar networking and job search groups. The difference was that I was also able to find groups with people who already had a job, and were sponsoring upcoming job fairs. Bottom line, meetup was more suitable because I could find a specific group I knew would take interest in my survey. One such group was named “Creating Change: Get the Job, Results, Life You Want!”
The next step was for me to join the groups I found and contact their members. This also turned out to be fairly easy; I could read the profiles of the members to see if they listed a job or not.
Meetup members can send emails to anyone in their group. Even though I can do the same on Facebook, I like the fact that Meetup seems to be a more mature, professional setting. I proceeded to email my survey to as many members as possible.